Digital Drew's Playbook: Winning at Marketing and Ads in the Age of AI
Grounded in real-world insights and written with clarity, Digital Drew’s Playbook is both a roadmap and a reality check, showing that strategy and authenticity, not complexity, are what truly win in the long run.
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Amazon #1 Best Seller: Paperback – November 30, 2025
In Digital Drew’s Playbook, performance marketer Drew Blumenthal pulls back the curtain on how modern businesses actually grow online. From building a strong digital foundation to scaling paid campaigns with precision, Drew shows you exactly how to connect with real people in a world run by algorithms. Drawing from years of experience running successful campaigns through his agency, Digital Drew SEM, this book blends actionable strategy, real case studies, and timeless marketing principles that turn clicks into customers. Whether you’re a small business owner, marketing manager, or entrepreneur trying to make sense of today’s fast-changing ad landscape, you’ll learn how to structure campaigns, track conversions, build brand trust, and use AI the right way. You’ll understand why success isn’t about spending more but about thinking smarter, tracking better, and aligning your brand across every touchpoint. Grounded in real-world insights and written with clarity, Digital Drew’s Playbook is both a roadmap and a reality check, showing that strategy and authenticity, not complexity, are what truly win in the long run.
Learn more and book a free consultation at digitaldrewsem.com.
About the Author: Drew Blumenthal
My family tells me I was a born entrepreneur. While other kids had shelves full of shooting, racing and sports games, I was playing tycoon business simulation games. From running my own lemonade stand to babysitting service, the thrill of business has always fueled me in my life.
After graduating from West Chester University, I had the opportunity to work with some of the largest advertising agencies in the world. However, the joy quickly faded as my sense of freedom, creativity and innovation were taken away. I eventually broke away from the traditional agency life determined to start my own identity -- Digital Drew. This is my calling. Helping companies large and small find excitement through search engine marketing propels me forward to innovate the digital media landscape and fulfill my mission to make digital media available and accessible to all.
THE REVIEWS
Testimonials
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Extremely Helpful When Starting A Business
"This book takes a direct, no-frills approach to digital marketing. It focuses on how businesses actually use platforms like Google Ads, Meta Ads, and SEO, to drive results, rather than discussing marketing in abstract terms.The writing feels grounded in day-to-day decision-making — budgets, performance, and the realities of running online campaigns. It’s clear the author is drawing from real experience, not theory. Business owners and marketers who are actively involved in digital advertising would likely find this book informative and practical."
-Finhas
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Excellent marketing business resource
"This book will be an excellent resource for any organization that wants to understand how online marketing works and how it can help them grow. It gives a practical, step by step guide to gaining attention, acquiring customers/ donors, to increasing revenue while providing real life examples through case studies. A great gift to anyone who uses digital marketing!"
-Gerogria D.
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Marketing that finally feels grounded
"Digital Drew’s Playbook is refreshingly clear in a space obsessed with hacks and hype. What stood out to me is the emphasis on alignment. Pages that actually convert, ads that teach algorithms what success looks like, and AI used as an amplifier instead of a crutch. The case studies make the ideas tangible, especially the way small changes compound into real growth. This book reads like it was written by someone who’s done the work and learned the hard lessons. A smart, practical guide for anyone who wants marketing that feels human and performs consistently." – Daniel Stouffer, Kaperider.